akreativ studio

akreativ studio

akreativ studio

Industry leading designs for conversion-optimised websites & digital products.

We help start-ups, SaaS, and agencies scale fast with data-driven designs that deliver measurable results by boosting conversions, improving user experiences, and launching new products.

Available for Feb '25

€4M+

Revenue Growth for Clients.

€4M+

Revenue Growth for Clients.

€4M+

Revenue Growth for Clients.

6.7%

Increased Conversion Rates.

6.7%

Increased Conversion Rates.

6.7%

Increased Conversion Rates.

19

Years of Combined Experience.

19

Years of Combined Experience.

19

Years of Combined Experience.

73+

Digital Products Completed.

73+

Digital Products Completed.

73+

Digital Products Completed.

TRUSTED BY COMPANIES LIKE

TRUSTED BY COMPANIES LIKE

SUCCESS STORIES

Real client success through data-driven design.

From increasing conversions to simplifying user journeys and launching new products, thoughtful design has delivered measurable results for clients.

Here's what that looks like:

Every business faces unique challenges, from increasing conversions to simplifying user journeys or launching a new product.

Explore these success stories to see how thoughtful design solutions delivered measurable results. Imagine what’s possible for you.

SUCCESS STORIES

Real client success through data-driven design.

From increasing conversions to simplifying user journeys and launching new products, thoughtful design has delivered measurable results for clients.

Here's what that looks like:

Every business faces unique challenges, from increasing conversions to simplifying user journeys or launching a new product.

Explore these success stories to see how thoughtful design solutions delivered measurable results. Imagine what’s possible for you.

Product Design

Product Design

Product Design

CRO

CRO

CRO

Data-Driven Design

Data-Driven Design

Data-Driven Design

Em-code, a CX, Innovation and AI agency, specialises in driving online performance for clients across various industries. As a key member of their performance team, I focused on designing data-driven user experience improvements to enhance conversion rates and user engagement.

I collaborated closely with performance managers, data analysts, and developers to design and implement strategic A/B tests for clients including Solmar Villa Holidays, Benenden Health, Go Ahead Trains, and Bupa. My work concentrated on optimising key user journeys, particularly on content-heavy pages such as homepages and landing pages, with a focus on improving usability, accessibility, and visual hierarchy.

By leveraging data insights, I helped clients transform their digital experiences. The solutions not only improved user interaction but also contributed to measurable business outcomes across multiple digital platforms.

Product Design

CRO

Data-Driven Design

Product Design

Product Design

Product Design

Strategy

Strategy

Strategy

Data-Driven Design

Data-Driven Design

Data-Driven Design

Boots is one of the UK’s leading health and beauty retailers. From 2022 to 2023, I joined their mobile app team to improve conversion rates, user engagement, and overall customer satisfaction.

I worked across multiple initiatives for both iOS and Android apps, redesigning key user journeys. This included revamping digital offers, enhancing core account pages, and redefining the Advantage Card SSO journey to ensure a seamless experience across web and mobile.

My focus was on UX and UI design, creating user flows and prototypes, while collaborating closely with stakeholders and developers to bring these improvements to life.

Product Design

Strategy

Data-Driven Design

Product Design

Product Design

Product Design

Strategy

Strategy

Strategy

Design Direction

Design Direction

Design Direction

Distrelec, one of Europe’s leading technical components distributors. I joined their Core Commerce and Self-Service team to focus on redesigning key aspects of their e-commerce platform to reduce basket abandonment and enhance user satisfaction.

Between August 2021 and January 2022, I revamped the registration process, introduced a guest checkout option, and streamlined the checkout flow. These solutions, informed by funnel analysis and user insights, led to a 6.7% increase in registration completion rates and a 1.4% uplift in checkout conversions within a single quarter.

By working closely with a multidisciplinary team, I ensured alignment between business objectives and user needs, driving measurable results, including a €4M increase in digital revenue. These improvements positioned Distrelec for sustained growth in the competitive B2B e-commerce market.

Product Design

Strategy

Design Direction

Zero-to-One

Zero-to-One

Zero-to-One

UX / UI Design

UX / UI Design

UX / UI Design

Strategy

Strategy

Strategy

Design Direction

Design Direction

Design Direction

Santander Technology, part of the Santander Group, is one of the world’s largest retail and commercial banks. I joined their Channels team, working across multiple internal projects.

I led the design of a new intranet and banking portal system, replacing outdated technologies with modern, responsive solutions. As the sole designer, I managed the end-to-end design process, from user research to prototyping, ensuring the design aligned with business goals and user needs. The project aimed to enhance the user experience, simplify navigation, and ensure compliance with accessibility standards. The result was a seamless, intuitive system that significantly improved the workflow for users across Santander’s branches and contact centres.

I worked on the MVP on their authentication system for high-risk banking activities, focusing on the login, balances, and transactions screens for both desktop and mobile platforms. By conducting workshops and collaborating with cross-functional teams, I ensured the product met both regulatory requirements and user expectations. The final solution provided a secure and consistent user experience across all devices and led to the successful launch of the Santander Connect app on both Google Play and the Apple App Store.

Zero-to-One

UX / UI Design

Strategy

Design Direction

SERVICES

From zero to one, and beyond, our tailored solutions are for growth.

SERVICES

From zero to one, and beyond, our tailored solutions are for growth.

Who we work with

Who we work with

Teams launching their first product iteration, early-stage companies searching for product-market fit, and businesses seeking ongoing design support to enhance and scale digital products.

Start-ups

Solopreneurs

Early Stage Companies

Established Brands

Agencies

Large Companies

What we do

Helping businesses launch, scale, and deliver engaging experiences through thoughtful design solutions.

User Research

Copywriting

Product Design

Web Design

Web App Design

Mobile App Design

No-code

Design Systems

Presentation Slides

TESTIMONIALS

What our clients say about working together.

The best way to understand the impact of thoughtful design is through the words of those who’ve experienced it. Here’s what clients have to say about the results achieved and the collaboration process.

The best way to understand the impact of thoughtful design is through the words of those who’ve experienced it. Here’s what clients have to say about the results achieved and the collaboration process.

TESTIMONIALS

What our clients say about working together.

The best way to understand the impact of thoughtful design is through the words of those who’ve experienced it. Here’s what clients have to say about the results achieved and the collaboration process.

Amy White

Senior Digital Product Consultant

We have absolutely loved having you on the team, we've all massively felt the benefit and the clients have loved your work hopefully get to work together again. 

Amy White

Senior Digital Product Consultant

We have absolutely loved having you on the team, we've all massively felt the benefit and the clients have loved your work hopefully get to work together again.

Amy White

Senior Digital Product Consultant

We have absolutely loved having you on the team, we've all massively felt the benefit and the clients have loved your work hopefully get to work together again. 

Amy White

Senior Digital Product Consultant

We have absolutely loved having you on the team, we've all massively felt the benefit and the clients have loved your work hopefully get to work together again. 

Amy White

Senior Digital Product Consultant

We have absolutely loved having you on the team, we've all massively felt the benefit and the clients have loved your work hopefully get to work together again. 

Jenni Corbett

Lead UX Designer, Boots UK

“I have really enjoyed getting to know you and working with you - you have felt like part of the internal team ( and wish you were :))  you always treat each project with care and understanding and its clear to see the passion and thought you put into every project. I have found it very easy to collaborate with you, and have really appreciated the way in which you have managed upwards, being mindful of my time but always keeping me in the loop, taking on feedback but also pushing back where needed to ensure the best user experience.   There have been a few occasions where I have needed you to jump into a different project, work on projects in parallel as well as support other designers picking up previous work. This shows your flexibility and ability to adapt to different situations quickly and efficiently. Your dedication, attention to detail, and ability to understand requirements and translate them into beautiful and functional designs have been outstanding. For projects such as SSO which you have had to pick up from another designer - was really complex and you have really owned that as well as manage a variety of difficult stakeholders to ensure requirements are captured.  Your professionalism, reliability, and willingness to go above and beyond to meet the business needs have not gone unnoticed, and we are truly grateful for your efforts. Thank you so much for your hard work, and hope we cross paths again!” 

Jenni Corbett

Lead UX Designer, Boots UK

“I have really enjoyed getting to know you and working with you - you have felt like part of the internal team ( and wish you were :))  you always treat each project with care and understanding and its clear to see the passion and thought you put into every project. I have found it very easy to collaborate with you, and have really appreciated the way in which you have managed upwards, being mindful of my time but always keeping me in the loop, taking on feedback but also pushing back where needed to ensure the best user experience.   There have been a few occasions where I have needed you to jump into a different project, work on projects in parallel as well as support other designers picking up previous work. This shows your flexibility and ability to adapt to different situations quickly and efficiently. Your dedication, attention to detail, and ability to understand requirements and translate them into beautiful and functional designs have been outstanding. For projects such as SSO which you have had to pick up from another designer - was really complex and you have really owned that as well as manage a variety of difficult stakeholders to ensure requirements are captured.  Your professionalism, reliability, and willingness to go above and beyond to meet the business needs have not gone unnoticed, and we are truly grateful for your efforts. Thank you so much for your hard work, and hope we cross paths again!” 

Jenni Corbett

Lead UX Designer, Boots UK

“I have really enjoyed getting to know you and working with you - you have felt like part of the internal team ( and wish you were :))  you always treat each project with care and understanding and its clear to see the passion and thought you put into every project. I have found it very easy to collaborate with you, and have really appreciated the way in which you have managed upwards, being mindful of my time but always keeping me in the loop, taking on feedback but also pushing back where needed to ensure the best user experience.   There have been a few occasions where I have needed you to jump into a different project, work on projects in parallel as well as support other designers picking up previous work. This shows your flexibility and ability to adapt to different situations quickly and efficiently. Your dedication, attention to detail, and ability to understand requirements and translate them into beautiful and functional designs have been outstanding. For projects such as SSO which you have had to pick up from another designer - was really complex and you have really owned that as well as manage a variety of difficult stakeholders to ensure requirements are captured.  Your professionalism, reliability, and willingness to go above and beyond to meet the business needs have not gone unnoticed, and we are truly grateful for your efforts. Thank you so much for your hard work, and hope we cross paths again!” 

Jenni Corbett

Lead UX Designer, Boots UK

“I have really enjoyed getting to know you and working with you - you have felt like part of the internal team ( and wish you were :))  you always treat each project with care and understanding and its clear to see the passion and thought you put into every project. I have found it very easy to collaborate with you, and have really appreciated the way in which you have managed upwards, being mindful of my time but always keeping me in the loop, taking on feedback but also pushing back where needed to ensure the best user experience.   There have been a few occasions where I have needed you to jump into a different project, work on projects in parallel as well as support other designers picking up previous work. This shows your flexibility and ability to adapt to different situations quickly and efficiently. Your dedication, attention to detail, and ability to understand requirements and translate them into beautiful and functional designs have been outstanding. For projects such as SSO which you have had to pick up from another designer - was really complex and you have really owned that as well as manage a variety of difficult stakeholders to ensure requirements are captured.  Your professionalism, reliability, and willingness to go above and beyond to meet the business needs have not gone unnoticed, and we are truly grateful for your efforts. Thank you so much for your hard work, and hope we cross paths again!” 

Jenni Corbett

Lead UX Designer, Boots UK

“I have really enjoyed getting to know you and working with you - you have felt like part of the internal team ( and wish you were :))  you always treat each project with care and understanding and its clear to see the passion and thought you put into every project. I have found it very easy to collaborate with you, and have really appreciated the way in which you have managed upwards, being mindful of my time but always keeping me in the loop, taking on feedback but also pushing back where needed to ensure the best user experience.   There have been a few occasions where I have needed you to jump into a different project, work on projects in parallel as well as support other designers picking up previous work. This shows your flexibility and ability to adapt to different situations quickly and efficiently. Your dedication, attention to detail, and ability to understand requirements and translate them into beautiful and functional designs have been outstanding. For projects such as SSO which you have had to pick up from another designer - was really complex and you have really owned that as well as manage a variety of difficult stakeholders to ensure requirements are captured.  Your professionalism, reliability, and willingness to go above and beyond to meet the business needs have not gone unnoticed, and we are truly grateful for your efforts. Thank you so much for your hard work, and hope we cross paths again!” 

Nick Myers

Product Manager / BA Manager, Distrelec

I can’t recommend Aneeta highly enough. She is an excellent UXer with a great eye for detail. Her experience and thirst for discovery were really helpful in a number of key projects and her relaxed, friendly, personal style made it very enjoyable to work with her. We used Aneeta’s services in both earlier stage UX discovery phases and in delivery phases focussed around UI design within a scrum team. In both arenas she gave us exactly what we needed! Best of luck in the future Aneeta, hopefully our paths will cross again soon!

Nick Myers

Product Manager / BA Manager, Distrelec

I can’t recommend Aneeta highly enough. She is an excellent UXer with a great eye for detail. Her experience and thirst for discovery were really helpful in a number of key projects and her relaxed, friendly, personal style made it very enjoyable to work with her. We used Aneeta’s services in both earlier stage UX discovery phases and in delivery phases focussed around UI design within a scrum team. In both arenas she gave us exactly what we needed! Best of luck in the future Aneeta, hopefully our paths will cross again soon!

Nick Myers

Product Manager / BA Manager, Distrelec

I can’t recommend Aneeta highly enough. She is an excellent UXer with a great eye for detail. Her experience and thirst for discovery were really helpful in a number of key projects and her relaxed, friendly, personal style made it very enjoyable to work with her. We used Aneeta’s services in both earlier stage UX discovery phases and in delivery phases focussed around UI design within a scrum team. In both arenas she gave us exactly what we needed! Best of luck in the future Aneeta, hopefully our paths will cross again soon!

Nick Myers

Product Manager / BA Manager, Distrelec

I can’t recommend Aneeta highly enough. She is an excellent UXer with a great eye for detail. Her experience and thirst for discovery were really helpful in a number of key projects and her relaxed, friendly, personal style made it very enjoyable to work with her. We used Aneeta’s services in both earlier stage UX discovery phases and in delivery phases focussed around UI design within a scrum team. In both arenas she gave us exactly what we needed! Best of luck in the future Aneeta, hopefully our paths will cross again soon!

Nick Myers

Product Manager / BA Manager, Distrelec

I can’t recommend Aneeta highly enough. She is an excellent UXer with a great eye for detail. Her experience and thirst for discovery were really helpful in a number of key projects and her relaxed, friendly, personal style made it very enjoyable to work with her. We used Aneeta’s services in both earlier stage UX discovery phases and in delivery phases focussed around UI design within a scrum team. In both arenas she gave us exactly what we needed! Best of luck in the future Aneeta, hopefully our paths will cross again soon!

Jose Maria De Leon

Product Owner, Santander Technology

Aneeta produced the designs for Santander intranet, consistently maintaining high standards for quality and accuracy. Although Aneeta understands the technology behind the designs, she will always fight to improve the usability, challenging the engineers to deliver a better product, knowing when to back up due to technical stoppers. Apart from her technical skills, she was outstanding throughout the design process, managing requirements and guiding the business to produce the right solution.

Jose Maria De Leon

Product Owner, Santander Technology

Aneeta produced the designs for Santander intranet, consistently maintaining high standards for quality and accuracy. Although Aneeta understands the technology behind the designs, she will always fight to improve the usability, challenging the engineers to deliver a better product, knowing when to back up due to technical stoppers. Apart from her technical skills, she was outstanding throughout the design process, managing requirements and guiding the business to produce the right solution.

Jose Maria De Leon

Product Owner, Santander Technology

Aneeta produced the designs for Santander intranet, consistently maintaining high standards for quality and accuracy. Although Aneeta understands the technology behind the designs, she will always fight to improve the usability, challenging the engineers to deliver a better product, knowing when to back up due to technical stoppers. Apart from her technical skills, she was outstanding throughout the design process, managing requirements and guiding the business to produce the right solution.

Jose Maria De Leon

Product Owner, Santander Technology

Aneeta produced the designs for Santander intranet, consistently maintaining high standards for quality and accuracy. Although Aneeta understands the technology behind the designs, she will always fight to improve the usability, challenging the engineers to deliver a better product, knowing when to back up due to technical stoppers. Apart from her technical skills, she was outstanding throughout the design process, managing requirements and guiding the business to produce the right solution.

Jose Maria De Leon

Product Owner, Santander Technology

Aneeta produced the designs for Santander intranet, consistently maintaining high standards for quality and accuracy. Although Aneeta understands the technology behind the designs, she will always fight to improve the usability, challenging the engineers to deliver a better product, knowing when to back up due to technical stoppers. Apart from her technical skills, she was outstanding throughout the design process, managing requirements and guiding the business to produce the right solution.

CONTACT

Ready to see your business grow? Let’s talk.

CONTACT

Ready to see your business grow? Let’s talk.

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Discuss your goals and how tailored design solutions can drive your business forward.

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© 2025 AKreativ Studio. All rights reserved.

Serving clients worldwide.

© 2025 AKreativ Studio. All rights reserved.

Serving clients worldwide.

© 2025 AKreativ Studio. All rights reserved.

Serving clients worldwide.